{"id":1132,"date":"2026-03-03T15:40:18","date_gmt":"2026-03-03T15:40:18","guid":{"rendered":"https:\/\/iria.upc.edu\/?page_id=1132"},"modified":"2026-03-16T11:24:57","modified_gmt":"2026-03-16T11:24:57","slug":"lluis-ortega-cerda","status":"publish","type":"page","link":"https:\/\/iria.upc.edu\/index.php\/lluis-ortega-cerda\/","title":{"rendered":"Llu\u00eds Ortega Cerd\u00e0"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull is-style-default is-content-justification-right is-nowrap is-layout-flex wp-container-core-group-is-layout-90217607 wp-block-group-is-layout-flex\" style=\"min-height:0vh;margin-top:0px;margin-bottom:45px;padding-top:0;padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-group is-content-justification-right is-nowrap is-layout-flex wp-container-core-group-is-layout-17934613 wp-block-group-is-layout-flex\">\n<h1 class=\"wp-block-heading has-text-align-left is-style-text-display is-style-text-display--1\" style=\"font-size:clamp(2.111rem, 2.111rem + ((1vw - 0.2rem) * 2.649), 3.8rem);\"><span style=\"color: #000000;\" class=\"stk-highlight\"><strong><em>Llu\u00eds Ortega Cerd\u00e0<\/em><\/strong><\/span><\/h1>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull is-style-section-1 has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-section-1--2\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-columns alignwide is-style-section-1 is-layout-flex wp-container-core-columns-is-layout-5715ff21 wp-block-columns-is-layout-flex is-style-section-1--3\" style=\"margin-top:0;padding-top:0;padding-bottom:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:var(--wp--preset--spacing--50);flex-basis:45%\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/iria.upc.edu\/wp-content\/uploads\/2026\/02\/luis-ortega-683x1024.jpg\" alt=\"\" class=\"wp-image-967\" srcset=\"https:\/\/iria.upc.edu\/wp-content\/uploads\/2026\/02\/luis-ortega-683x1024.jpg 683w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2026\/02\/luis-ortega-200x300.jpg 200w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2026\/02\/luis-ortega-768x1152.jpg 768w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2026\/02\/luis-ortega-1024x1536.jpg 1024w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2026\/02\/luis-ortega-1365x2048.jpg 1365w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2026\/02\/luis-ortega-scaled.jpg 1707w\" sizes=\"auto, (max-width: 683px) 100vw, 683px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:0;padding-left:0;flex-basis:50%\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-fe9cc265 wp-block-group-is-layout-flex\">\n<h2 class=\"wp-block-heading is-style-text-annotation is-style-text-annotation--4\" style=\"font-size:clamp(0.875rem, 0.875rem + ((1vw - 0.2rem) * 0.667), 1.3rem);\">TITULAR<\/h2>\n<\/div>\n\n\n\n<pre class=\"wp-block-verse is-style-text-subtitle\" style=\"font-size:clamp(0.875rem, 0.875rem + ((1vw - 0.2rem) * 0.667), 1.3rem);\">Luis Ortega \u00e9s actualment professor titular de Projectes Arquitect\u00f2nics i director del M\u00e0ster MADE (Master of Architecture Design Ecology) a l\u2019ETSAV, UPC. Va estudiar Arquitectura a l\u2019ETSAB, UPC, i posteriorment va completar el M.S. AAD a Columbia University, a Nova York. Ampliant la seva traject\u00f2ria acad\u00e8mica, va obtenir un m\u00e0ster en Filosofia a la UB i el doctorat en Projectes Arquitect\u00f2nics a la UPC. La seva carrera ha incl\u00f2s doc\u00e8ncia i recerca a escala internacional, a institucions com AKBILD a Viena, ETSAB a Barcelona, la UA a Alacant, Harvard GSD a Cambridge, UIC i IIT a Chicago, i la UTDT a Buenos Aires.<br><br>Luis Ortega va rebre la Beca Beatriz Galindo per al retorn del talent l\u2019any 2020 a l\u2019ETSAV, UPC. Al llarg de la seva traject\u00f2ria professional, ha estat clau en el desenvolupament de metodologies que integren les tecnologies digitals i la cr\u00edtica arquitect\u00f2nica, liderant diversos projectes de recerca rellevants.<br><br>Entre els projectes m\u00e9s destacats de la seva carrera hi ha la seva tesi doctoral, centrada en l\u2019impacte de les tecnologies de la informaci\u00f3 i la comunicaci\u00f3 (TIC) en la cultura arquitect\u00f2nica. La recerca, desenvolupada entre la UPC, Harvard GSD, la UTDT de Buenos Aires i la UIC de Chicago, va rebre una Graham Foundation Award i va ser publicada per Puente Editores i Actar l\u2019any 2017.<br><br>M\u00e9s enll\u00e0 de la recerca i la doc\u00e8ncia, Luis Ortega \u00e9s editor, conferenciant i autor\/editor prol\u00edfic, amb 18 llibres i monografies publicats en diverses lleng\u00fces, aix\u00ed com m\u00e9s de 20 cap\u00edtols i contribucions en llibres. Va ser editor de Quaderns d\u2019Arquitectura i Urbanisme (2004-2005), per\u00edode durant el qual es van publicar vuit n\u00fameros ordinaris i es van organitzar dos esdeveniments anuals; la revista va rebre el Premi Jean Tschumi 2005 en cr\u00edtica d\u2019arquitectura.<br><br>La seva obra arquitect\u00f2nica ha estat reconeguda amb m\u00e9s de 30 premis, tant d\u2019\u00e0mbit nacional com internacional, consolidant la seva traject\u00f2ria com una figura destacada en el camp de l\u2019arquitectura.<\/pre>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-355c4241 wp-block-group-is-layout-flex\">\n<h2 class=\"wp-block-heading is-style-text-annotation is-style-text-annotation--5\" style=\"font-size:clamp(0.875rem, 0.875rem + ((1vw - 0.2rem) * 0.667), 1.3rem);\">ACTIVITAT INVESTIGADORA<\/h2>\n\n\n\n<pre class=\"wp-block-verse\" style=\"font-size:clamp(0.875rem, 0.875rem + ((1vw - 0.2rem) * 0.667), 1.3rem);\">Consultor Arquitectura i Secretari Premi Europeu de l\u00b4Espai P\u00fablic Urb\u00e0, CCCB.<\/pre>\n\n\n\n<p style=\"font-size:13px\">CCCB, IMPSOL, JL- Office<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-355c4241 wp-block-group-is-layout-flex\">\n<pre class=\"wp-block-verse\" style=\"font-size:clamp(0.875rem, 0.875rem + ((1vw - 0.2rem) * 0.667), 1.3rem);\"><\/pre>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-container-core-group-is-layout-ebee8dc1 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50)\">\n<h2 class=\"wp-block-heading alignwide\">L\u00ednies estrat\u00e8giques <\/h2>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-be95e8ed wp-block-column-is-layout-flow\" style=\"padding-top:0\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/iria.upc.edu\/index.php\/le_urbanisme-espai-public-i-comunitat\/\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"2560\" src=\"https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba6-scaled.jpg\" alt=\"\" class=\"wp-image-419\" srcset=\"https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba6-scaled.jpg 2560w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba6-300x300.jpg 300w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba6-1024x1024.jpg 1024w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba6-150x150.jpg 150w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba6-768x768.jpg 768w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba6-1536x1536.jpg 1536w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba6-2048x2048.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/a><\/figure>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-971a3e1f wp-block-group-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--30)\">\n<h3 class=\"wp-block-heading\" style=\"padding-top:var(--wp--preset--spacing--20)\"><a href=\"https:\/\/iria.upc.edu\/index.php\/le_urbanisme-espai-public-i-comunitat\/\">Urbanisme, espai p\u00fablic i comunitat<\/a><\/h3>\n\n\n\n<p class=\"has-accent-4-color has-text-color has-link-color has-small-font-size wp-elements-a2cb4b038f69de5c183db7a5ce433dd3\">Estudis sobre la ciutat, l\u2019espai p\u00fablic i els teixits urbans amb l\u2019objectiu de fomentar la cohesi\u00f3 social, la qualitat urbana i la vida comunit\u00e0ria.<\/p>\n<\/div>\n\n\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-be95e8ed wp-block-column-is-layout-flow\" style=\"padding-top:0\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/iria.upc.edu\/index.php\/le_patrimoni-arquitectonic-i-urba-2\/\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"2560\" src=\"https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba10-scaled.jpg\" alt=\"\" class=\"wp-image-424\" srcset=\"https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba10-scaled.jpg 2560w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba10-300x300.jpg 300w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba10-1024x1024.jpg 1024w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba10-150x150.jpg 150w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba10-768x768.jpg 768w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba10-1536x1536.jpg 1536w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba10-2048x2048.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/a><\/figure>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-971a3e1f wp-block-group-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--30)\">\n<h3 class=\"wp-block-heading\" style=\"padding-top:var(--wp--preset--spacing--20)\"><a href=\"https:\/\/iria.upc.edu\/index.php\/le_patrimoni-arquitectonic-i-urba-2\/\">Historia i teoria de l&#8217;arquitectura<\/a><\/h3>\n\n\n\n<p class=\"has-accent-4-color has-text-color has-link-color has-small-font-size wp-elements-d60f6fbec0e66dad2e14c6eab50ab8e0\">An\u00e0lisi hist\u00f2rica, te\u00f2rica i cr\u00edtica de l\u2019arquitectura i la ciutat, amb enfocaments transversals i interdisciplinaris.<\/p>\n<\/div>\n\n\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-be95e8ed wp-block-column-is-layout-flow\" style=\"padding-top:0\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/iria.upc.edu\/index.php\/le_disseny-i-tecniques-de-projectacio-avancades\/\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"2560\" src=\"https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba15-scaled.jpg\" alt=\"\" class=\"wp-image-434\" srcset=\"https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba15-scaled.jpg 2560w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba15-300x300.jpg 300w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba15-1024x1024.jpg 1024w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba15-150x150.jpg 150w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba15-768x768.jpg 768w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba15-1536x1536.jpg 1536w, https:\/\/iria.upc.edu\/wp-content\/uploads\/2025\/12\/prueba15-2048x2048.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/a><\/figure>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-971a3e1f wp-block-group-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--30)\">\n<h3 class=\"wp-block-heading\" style=\"padding-top:var(--wp--preset--spacing--20)\"><a href=\"https:\/\/iria.upc.edu\/index.php\/le_disseny-i-tecniques-de-projectacio-avancades\/\">Disseny i t\u00e8cniques de projectaci\u00f3 avan\u00e7ades<\/a><\/h3>\n\n\n\n<p class=\"has-accent-4-color has-text-color has-link-color has-small-font-size wp-elements-9abcf931b9ae8286aaf187984c39b272\">Investigaci\u00f3 en metodologies de projecte i processos creatius vinculats a les noves tecnologies i a l\u2019ecologia del proc\u00e9s arquitect\u00f2nic.<\/p>\n<\/div>\n\n\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull is-style-default has-base-background-color has-background is-layout-flow wp-container-core-group-is-layout-2fa6ea01 wp-block-group-is-layout-flow\" style=\"padding-right:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--20)\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-dd13c8e\" data-block-id=\"dd13c8e\"><style>.stk-dd13c8e {border-style:solid !important;border-top-width:0px !important;border-right-width:0px !important;border-bottom-width:0px !important;border-left-width:0px !important;margin-left:80px !important;}.stk-dd13c8e .stk-block-text__text{font-size:var(u002du002dstku002du002dpresetu002du002dfont-sizeu002du002dx-large, 1.75rem) !important;}@media screen and (max-width: 1023px){.stk-dd13c8e .stk-block-text__text{font-size:var(u002du002dstku002du002dpresetu002du002dfont-sizeu002du002dx-large, 1.75rem) !important;}}<\/style><p class=\"stk-block-text__text\"><strong>Aportacions<\/strong><\/p><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-e79a657b wp-block-columns-is-layout-flex\" style=\"padding-top:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-color has-extra-small-font-size\" style=\"color:#000000\">Ortega, L. 2025. La Musa Invisible. La inteligencia artificial como impulso arquitect\u00f3nico. Ensayos Cr\u00edticos #11. ETSAM, Ediciones Asim\u00e9tricas, ISBN: 978-84-10065-71-0.<\/p>\n\n\n\n<p class=\"has-text-color has-extra-small-font-size\" style=\"color:#000000\">Dataset. L.O; E.R; J.C; N.B; L.C. A.S; R.D.2024. &#8220;PUBLICPLAN&#8221; <a href=\"https:\/\/doi.org\/10.34810\/data1633\">https:\/\/doi.org\/10.34810\/data1633<\/a>. CORA.Repositori de Dades de Recerca, V1.<\/p>\n\n\n\n<p class=\"has-text-color has-extra-small-font-size\" style=\"color:#000000\"> L.C; N.B.; J.C.; A.S; R.D.; G.R; E.R; L.O. 2024. The impact of architecturally qualified data in deep learning methods for the automatic generation of social housing layouts. Automation in construction. Elsevier. 158-2, pp.1-11. ISSN 0926-5805.<a href=\"https:\/\/doi.org\/10.1016\/j.autcon.2023.105238\">https:\/\/doi.org\/10.1016\/j.autcon.2023.105238<\/a><\/p>\n\n\n\n<p class=\"has-text-color has-extra-small-font-size\" style=\"color:#000000\"><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>L.O (AC); C.N. 2017. Suprarural: Architectural Atlas of Rural Protocols of the American Midwest and the Argentine Pampas. Actar Publishers. pp.1-299. ISBN 978-1-940291-54-3.<\/p>\n\n\n\n<p class=\"has-text-color has-extra-small-font-size\" style=\"color:#000000\">L.O. 2017. El dise\u00f1ador total. Autor\u00eda en la arquitectura de la \u00e9poca posdigital. El dise\u00f1ador total. Autor\u00eda en la arquitectura de la \u00e9poca posdigital. Puente Editores. pp.1-80. ISBN 978-84-945274<\/p>\n\n\n\n<p class=\"has-text-color has-extra-small-font-size\" style=\"color:#000000\"><\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-container-core-group-is-layout-54af5b55 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60)\">\n<h2 class=\"wp-block-heading alignwide has-text-align-center has-x-large-font-size\">Grups de recerca<\/h2>\n\n\n\n<div class=\"wp-block-buttons alignwide has-custom-font-size has-medium-font-size is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-c124d1c4 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\">PROTO &#8211; Projectes: T\u00e8cnica i Organitzaci\u00f3<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:clamp(0.929rem, 0.929rem + ((1vw - 0.2rem) * 0.739), 1.4rem);\"><strong><a href=\"https:\/\/futur.upc.edu\/LuisOrtegaCerda\">Enlla\u00e7 a futur \u2197<\/a><\/strong><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Llu\u00eds Ortega Cerd\u00e0 TITULAR Luis Ortega \u00e9s actualment professor titular de Projectes Arquitect\u00f2nics i director del M\u00e0ster MADE (Master of Architecture Design Ecology) a l\u2019ETSAV, UPC. Va estudiar Arquitectura a l\u2019ETSAB, UPC, i posteriorment va completar el M.S. AAD a Columbia University, a Nova York. Ampliant la seva traject\u00f2ria acad\u00e8mica, va obtenir un m\u00e0ster en [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1132","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/iria.upc.edu\/index.php\/wp-json\/wp\/v2\/pages\/1132","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/iria.upc.edu\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/iria.upc.edu\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/iria.upc.edu\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/iria.upc.edu\/index.php\/wp-json\/wp\/v2\/comments?post=1132"}],"version-history":[{"count":7,"href":"https:\/\/iria.upc.edu\/index.php\/wp-json\/wp\/v2\/pages\/1132\/revisions"}],"predecessor-version":[{"id":1391,"href":"https:\/\/iria.upc.edu\/index.php\/wp-json\/wp\/v2\/pages\/1132\/revisions\/1391"}],"wp:attachment":[{"href":"https:\/\/iria.upc.edu\/index.php\/wp-json\/wp\/v2\/media?parent=1132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}